
Where Do The Clippers Go From Here? Steve Ballmer Sit Down Reaction
Brian Windhorst & The Hoop Collective
00:00
Dynamics of Player Sponsorship and Team Associations
This chapter explores how player trades influence sponsorship deals, emphasizing the relationship between companies and athletes. Using a case study of a Korean foods company, the discussion highlights the importance of player visibility and the intricacies of sports sponsorships.
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