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The Rise of the Female Consumer with Barbie, Taylor Swift, and Beyonce

Barron's Live

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The Importance of Barbie in the Economy

All three of these women represent things that we came to know and love, I would say before the pandemic they kind of represent simpler times. Leslie: There's something to be said there about indulging in that it's a very familiar feeling for folks. And when you use the word Barbie was born it shows you what a powerful figure that is That means she's must be, that's 59 she's looking at her 401k I presume.

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