The Importance of Reinvestment in Free-to-Play Games

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When you launch a game like League of Legends, that's just the starting line. You're still on a 10-year journey of keeping this game alive and fresh. That's where a lot of the reinvestment goes in these studios. It is fast becoming like an annual amount equivalent to what an annual amount during production was.

We sit down Benchmark’s legendary gaming investors Mitch Lasky and Blake Robbins (now also of the excellent Gamecraft podcast fame) to discuss the history and future of gaming business models. This episode is the perfect bookend to our Nintendo/Sega gaming series this season on Acquired — no one is more qualified than Mitch and Blake to breakdown how the business side of the industry has evolved so radically from the Periscope quarter-drop days to the forever games and platform based publishers of today.

Regardless if you’re a gamer, understanding the incredible innovation that’s taken place over the past two decades in gaming and what it portends for other industries is critical for any founder and investor to understand. Tune in!

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