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Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming
Acquired
The Importance of Reinvestment in Free-to-Play Games
When you launch a game like League of Legends, that's just the starting line. You're still on a 10-year journey of keeping this game alive and fresh. That's where a lot of the reinvestment goes in these studios. It is fast becoming like an annual amount equivalent to what an annual amount during production was.
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