The Future of Golf: Engaging New Audiences in a Changing Landscape

C.E.O. of TMRW Sports Mike McCarley sits down with John to dish about the launch of TGL, the semi-virtual, made-for-TV indoor golf series co-founded by Tiger Woods and Rory Mcllroy. After nearly a million viewers tuned in for its ESPN debut, McCarley opens up about the league’s innovative format, his strategic partnership with Disney, how TGL is shaking up the traditional golf world, and whether the out-of-the-box concept could be replicated for other sports.

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