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How I View My Business Expenses (and How My Mindset Has Evolved)

The Art of Online Business

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How I'm Putting Expenses Into the Business

Rick Steves: My goal was always to get that, you know, 25%, 30% up to at least a minimum of 50%. And so here's how I look at expenses. He says he breaks his money down into two different types of categories - growth expenses and standard monthly expenses. The higher your fees from Striper or ConvertKit, the more likely it is for an online business to be profitable.

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