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23min chapter
Sean Ellis on the Evolution of Growth, PMF, and Testing in the AI Era
The Long Game
Navigating Product-Market Fit and Growth Strategies
This chapter examines the evolving concept of product-market fit in the tech landscape, emphasizing the importance of understanding customer needs and effective communication. It spotlights the foundational principles necessary for early-stage startups to achieve lasting growth, contrasting traditional marketing techniques with product-driven strategies. Additionally, the discussions include the historical background of growth hacking, its misinterpretations, and the critical collaboration needed between product and marketing teams for optimal success.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode