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The Key Words Are Not Created Equal
The higher my organic and hers was, it was literally like, the higher i was flying, i felt better about the business. And until we learned that key words are not created equal, i would rather hit a term at number one where a hundred percent of the people were going to buy lasso or whatever item on amazon. The low volume has less competition, so you can kind of d spend more time debating than actually creating. I don't have to pay people to create things that don't amount. It's cheaper.