4min chapter

In Systems We Trust cover image

67 - Empowering Teams with Technology, Process and Habits with Gray MacKenzie (ZenPilot)

In Systems We Trust

CHAPTER

The Dilemma Between a Business Leader and a Manager

The agency is 85, 90% agencies. That's who we're focused on serving. But just like with any, you know, niche service offering, there's other people who find their way in. And so in that case, that's a marketing leader who's finding us or not. Most of the time, it's the business leadership. We do an agency operations benchmark with every team that we work with.

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