2min chapter

Marketing Against The Grain cover image

The Marketing Mistake That Could End Starbucks

Marketing Against The Grain

CHAPTER

Transition of CMOs to CEOs and Consumer Psychology Insights

Exploring the evolving role of CMOs as they transition to becoming CEOs, offering insights on strategic decision-making. Additionally, an ad for the podcast 'Truth Lies and Workplace Culture' delves into consumer psychology and team influence.

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