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10min chapter
LIFTS Episode 38 - The Retention Guru | Gymtimitation & Psychological Triggers at work in the Gym
Escape Your Limits
Mastering Gym Member Retention
This chapter explores the evolution of retention strategies in the gym industry, highlighting the contrasting business models that prioritize customer service versus quick sign-ups. It emphasizes the complexities of improving member retention and the necessity for proper systems and genuine interactions to enhance the customer experience.
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