Zeneca's Unstable Content Strategy

Zeneca: Content is the heart of how we came to be. We have wonderful people like Emily who are so well sought after for her marketing expertise and has done such wonderful things for the Zen Academy brand. She is really at the heart of almost every good idea that we had in the last years. So giving her the opportunity to do that or giving Eddie to talk daily at our daily Twitter spaces, giving people on the team the ability to go to live events. When it makes sense for their interests, for their expertise, we should absolutely amplify the amount of places that Zen Academy can be by putting other people forward from within Zen Academy to do videos and events.