
Trenton Moss: 3 high-impact strategies that redefined my agency
The Handbook: The Operations Podcast
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Navigating Agency Growth and Transformation
This chapter chronicles the speaker's two-decade journey in the agency industry, focusing on their experiences with running an agency, being acquired, and launching expansions. It highlights the challenges of balancing responsibilities, the significance of long-term client relationships, and the introduction of innovative team structures and training programs to enhance both employee satisfaction and client engagement. Ultimately, the chapter advocates for embracing failures as valuable learning opportunities and emphasizes the importance of continuous evolution within the agency landscape.
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