Masters of Community with David Spinks cover image

Proving the Business Value of Community with Erica Kuhl

Masters of Community with David Spinks

CHAPTER

The Leap Into Community

"i didn't want to be distinct. I wanted the culture of the company to seep through into the community," she says. "I don't think i knew that that was going to be a strategy, but then it ended up becoming a very important strategy" 'It's like no facebook when yo connect with people and share content' She adds: 'This is the land before twitter, the land before facebook, if you can believe it.'

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