This chapter discusses how YouTuber Mr. Beast sponsors his favorite basketball team by getting his brand on their jersey. It explores his passion project and the shift towards non-traditional advertising. The chapter also touches on Tesla's recent return to advertising.
Episode 161: Neal and Toby break down the Sam Bankman-Fried and FTX fraud trial that is set to get underway today. How did we get here and what could be in store for the former king of crypto? Plus, the Nobel Prize was awarded to the creators of the mRNA vaccine and 'X' inks a deal with Paris Hilton. Toby shares his favorite trends and why ads on Walgreens coolers ended up in court. Finally, how Katy Perry has been a huge influence on housing bills.