The One Page Marketing Plan

Ise, my latest business is in business coaching. And one of the things that i tried to to get my clients to do is to crod a marketing plan. But it's one of those things that i just could not get clients to do because they perceived that it was too difficult and expensive. So i created, out of necessity, a process called the one page marketing plan. That covers the real essentials of taking someone from a prospect who doesn't even know you to someone who's a raving fan.