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S04.EP04 - NFTs: The New Frontier for Brands with Kate Pincott
JUST Branding
The Ecology of a Tree and the Root Systems
I think we live in such a world where we're so distanced from the reality of producing stuff that we forget that actually you know with every decision we make. Every product we buy everything that we acquire it has a whole lifetime to it and I think if you don't have that connection you can easily make decisions which if we all do it as humanity can actually be quite damaging for us in the long term. So this is where NFT is coming this is where the blockchain comes in because the information that we put on theBlockchain and the information about a product that we put inside an NFT can create transparency to both parties feel super duper competent what they're doing.
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