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7min chapter
Top tips from Marketing experts!
Marketing Against The Grain
The Importance of Distribution and Audience Understanding for Marketers
This chapter emphasizes the significance of focusing on distribution over product marketing, taking action over striving for perfection, and understanding the audience deeply for digital marketers. It discusses the value of strategic thinking at all levels of tasks and measuring success based on audience engagement rather than clicks.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode