AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
3min chapter
The Growth Story of Cumul.io, with Karel Callens (CEO & Founder)
The SaaS Revolution Show
How Do You Approach Content Marketing?
Somethig we're doing at the moment is content marketing. We always tried to look at content that, am, that helps our customers as though were offering a fairy. And so what we did is we looked at te current customers and the ones thatthat wanted to do a testimonial around it. They want to get a insigts on how can i monotize, for example, dashports alogistics. What are some k performance metrics i can supply to my t my customers? I think its very important to understand who your am ideal customer profile is,. Look at them, where are they active? What do they need to be successful in their jobah?"
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode