2min chapter

ACQ2 by Acquired cover image

Retool CEO David Hsu on Finding Product-Market Fit via Sales

ACQ2 by Acquired

CHAPTER

How to Build Developer Awareness at a Startup

It's hard to capture them when they're in the intent phase. Right now we have maybe five or 10 different engines that are all going on how we build more developer awareness. So for example, we recently wrote this post about visual basic that went viral. And so that's maybe sort of one almost like brand awareness, play, if you will.

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