Christopher Lochhead Follow Your Different™ cover image

401 Listen To Your Top 3% Superconsumers And Find What’s Weird | Building with Buyers

Christopher Lochhead Follow Your Different™

00:00

Intro

This chapter delves into the vital role of super consumers in driving business innovation and growth, highlighting the need for deep understanding of customer needs. Additionally, it addresses broader societal challenges, including civil discourse and the tensions surrounding free speech in corporate environments.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app