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How these Teenagers are Selling £360,000 worth of Sneakers!

James Sinclair's Business Broadcast

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From Sweets to Sneakers: An Entrepreneur's Journey

This chapter tells the story of a young entrepreneur from Glasgow who shifted from selling sweets to thriving in the sneaker resale market. It explores the partnership formed with a friend, their strategies for obtaining limited-run sneakers, and the dynamics of running a profitable resale business. The discussion also highlights innovative marketing techniques, including membership models and social media engagement, to foster a dedicated sneaker-collecting community.

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