Navigating the Intersection of Engineering and Design in the Automotive Industry

The chapter delves into the delicate balance required between engineering and design aspects within automotive companies, showcasing examples from Fisker Ocean to General Motors. It discusses the cost advantages and challenges faced by various companies like Tesla, ethical considerations in decision-making processes, and the visionary leadership styles of figures like Elon Musk, Howard Hughes, and Henry Ford. The conversation also explores topics like the impact of Full Self-Driving approval in China for Tesla, the ongoing debate over Tesla's FSD capabilities, the acquisition of Lidar technology by legacy OEMs, and the necessity of diversifying portfolios to adapt to the evolving automotive landscape.