The Marketing Book Podcast cover image

442 Do It! Selling by David Newman

The Marketing Book Podcast

00:00

How to Make a Chakra Sale With MMA

MMA is what I call direct to prospect activity. So for example, posting on something on LinkedIn is not MMA cleaning your office is not MMA. We have to remind ourselves that email is not our job. Unfortunately, listening to podcasts is not your job either. But maybe being on a podcast is one of your sources of MMA, especially if you can send that podcast to a prospect and say, Hey, this is one of my favorite podcasts. It's the marketing book podcast. Just heard this fantastic episode. Let me know what you think, right? You send that to an active prospect. That is likely to get a response.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app