The Curse of Knowledge

The curse of knowledge is generally the act of communicating in a way where we assume that everybody understands how we are saying it. Take social media marketing world as an example. They don't overcome the curse of knowledge very well, because they're using words and phrases to explain what they do. And so when everybody starts to say that thing over and over again, it becomes normal language. But there's another group of people that is still on shore,. And this is where you take them over the edge. Ause you know what's fascinating about it is most, we'll call it conferences, or most businesses, it doesn't matter what the thing is. Most will say similar things and make