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5: $300B LCP’s Dan Mikulskis on The State of Story in the Fund Industry | Why Fund Mgrs Need to Differentiate (For Real) | How Allocators Influence the Future for Boutiques

Billion Dollar Backstory

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The Importance of Storytelling in Asset Management

I used to believe that if you were good enough, you didn't need to better tell a story because it would just all speak for itself. But I think storytelling is a tool like Microsoft Excel or something. There's maybe too many of the sort of bad kind of stories and not enough of the good ones, he says.

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