Selling a Thriving Business: Motivations and Trends

This chapter analyzes the motivations behind selling a profitable and rapidly growing business, including doubts about sustainability and a desire to sell at the peak. It also discusses two different business acquisitions - one involving a short-lived business that faced competition and another involving a niche media business that relies on affiliate marketing and SEO. The chapter raises questions about the portability of audiences and highlights concerns about a potential business acquisition deal.

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