What's the Best Web?

The story that gets people into the podcasts is where the real gold is. You want to tailor your messaging to your ideal audience and leave niches about ideal audience, not only audience. A lot of them don't even know what editing is or podcast writing is. So it's worth thinking about again, from an ideal perspective, does your ideal client already knowWhat editing is and they're looking for an editor? Do you not know what edited is? Does that matter?