How to Get More Customers on LinkedIn

When we're working with startups that are not really early stage, usually kind of after round A or round A,round B where they're really starting to scale up. What usually happens is they'll come to us and say, okay, we need to figure out LinkedIn. Here's who we think our audience is. And then what we usually do is we spend at least two weeks researching their audience on LinkedIn. We go and we build up those, you know, those audiences, we set that up and then we figure out what's the right content for each campaign.