Short-termism And Writing About Strategy - Gareth Price, Strategist
Sweathead, A Strategy Podcast
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What Is the Attraction of Thinking Leadership?
i think it's important to revisit topics that have already been written about and look at them in different ways. The attraction for me was to come to j w t as the home of planning. And i guessed, when it came to what shod i write about, it actually felt like a bit of a low hanging throat in favour of more quirky future gazing topics such as branding communities replacing advertising. My final assignment basely focused on that growing obsession with immediacy, which i think represents the biggest danger to the future of brands in our industry. A big thing that's making worse for those of us who work in this industryd is that ten years af the shortest of all ex
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