89- Warby Parker - Business Design Teardown
d.MBA
00:00
The Parker's Revenue
It was a Monaco and it's named after Colonel Mustard from Pluto. In the original range, I think it was like 25 different frame designs that they had the Monaco in there. And they knew it wasn't going to be a seller, but there was something about it as a kind of quirky, interesting thing That kind of ties a little bit into their sort of heritage look and feel. So yeah, unsurprisingly, not a big seller, but a kind of, a real favourite of one of the founders because of where it positioned them - Warby Parker or Yelp?
Transcript
Play full episode
