The Importance of Status in Social Media

When I worked at our watch we did a youth social marketing respectful relationships campaign called The Line and not me but my lovely esteemed colleague Maddie did all the sort of audience insight work for that. What came out was that if you're going to kind of frame a commercial that says to a young man don't be an asshole what will work what will get inside their head? It's actually potentially being thought less of by your peers, which really speaks to the Weinstein culture because he had the most status in Hollywood and clearly he was not you know the stories things happening in restaurants him inviting women up to their rooms as if people didn't know. Entourage is based on a deep chasm

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