Why Motion Designers Are Having a Moment — with Adobe’s Michael Tanzillo
School of Motion Podcast
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Navigating the Business of 3D Artistry
This chapter examines the fusion of creativity and commerce for 3D artists, emphasizing self-promotion and the need to treat oneself as a business. The discussion covers the significance of understanding client needs, effective communication, and strategic marketing via social media, while also addressing the emotional aspects of networking. It underscores the importance of genuine connections in both online and offline environments, encouraging artists to foster meaningful relationships within the industry.
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