Social Media Should Serve A Business Goal

In this episode of The GaryVee Audio Experience, I talk about why interesting content matters more than follower counts and why relying on just Instagram and TikTok can hold you back. I share how I think about live streaming, distributing content across platforms, and putting employees first. I also discuss why I'm building businesses for joy and freedom rather than maximizing dollars or chasing approval.

You'll learn about:

• Interesting Content Over Follower Counts

• Moving Beyond One Or Two Platforms

• Going Live On TikTok

• Putting Employees Before Yourself

• Choosing Joy Over Status