In this episode, my guest is Detroit team leader Michael Perna, one of the most prolific agents in the country with more than 8,000 transactions. Michael explains how AI search is already creating bottom of funnel listing opportunities and how he is building thousands of high intent service pages to rank in ChatGPT, Claude, Perplexity, and Gemini. He breaks down his blueprint for AEO, GEO, reviews, trust signals, and the tech stack that drives results.

Book Recommendation:

Good to Great by Jim Collins

Resources Mentioned

ChatGPT (Advanced Plan)
Claude (Advanced Plan)
Perplexity Pro
Gemini via Google Workspace
Nano Banana (Gemini image generation)
Sora
Moz Local
BrightLocal
Bio Visibility Optimizer GPT - https://chatgpt.com/g/g-687e4fde4ac48191aa71be5a671951b5-agent-bio-visibility-optimizer