Selling to the Bisop Market

Successful publishers often hit a six or seven figure cap of income. They're able to convince new people that their thing is the thing, but they're not able to take those new people through a result in transformation to the next thing. Garry halbet used to talk about world like people and said it's your responsibility to sell the thing as hard as you can,. but you're not responsible for what they do with it afterward. The customer becomes infinitely more valuable if you do put in the extra effort to get them that initial transformation. And i think that once you help someone move past it, in that initial transformation, they are locked into youYou don't have to give them driving lessons