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#35: Leela Srinivasan (CMO at Checkout.com, former CMO at Momentive.ai aka SurveyMonkey)

The Dave Gerhardt Show

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Product Marketing - What's Going on in Teams?

I just felt like I was good on the one to one people level, but wasn't really in the mix on what's going on in teams. One of the values that the marketing leader has to play is kind of be the person that can see across all the different teams because they're not always talking. How do you set goals as a company, very data driven culture, survey driven culture? But I'm really interested in how you set goals for each team of marketing. And so well, product marketing is actually doing this. Let me go tell you about that.

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