The Grade Cricketer cover image

226. Future of Cricket Stuff, with Todd Greenberg

The Grade Cricketer

00:00

Cricket Australia - The Big Bash

The Big Bash is a big part of the commercial revenues for cricket Australia. It's also an important strategy to get the next generation of kids engaged with again boys and girls. I thought that when we hosted the World Cup in October, Australians would get behind it and attend those games and watch on TV more than we did. A lot of reasons for under's attendance or consumption were proffered. Is it possible that Australia and Australians have never really taken to T20 cricket in the way that other countries have? And if T20 is, you know, quote unquote, the future of the game, is there something that needs to be addressed there as well?

Play episode from 49:28
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app