Are You Seeing an Increase in Impressions?

You'll probably likely see that you will gain keywords. Pages that are healthy should be gaining keywords and they should be growing. As you rank for more keywords, they're ranking lower so your click-through rate will drop it. If you're gaining impressions, that's a really good sign. It just means those terms are lower and they're taking time to move their way up.As long as your impressions are going up, you're in a good spot. Right.