154 (Sell): Pushing pipeline by selling value deposits, not features (Kyle Norton, SVP Sales & Partnerships @ Owner)
30 Minutes to President's Club | No-Nonsense Sales
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How to Sell to the CFO
When you're meeting with finance, you should be getting your champion to sell for you as opposed to you doing all the talking. Your actionable tactic by zoom info is the contact internal move. When someone gets promoted, try to attach yourself to priorities that come out of that personas first 90 day plan. You can steal a trigger based email template for this exact scenario.
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