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How to Build Trust in Entrepreneurial Sales
How did you create trust like that in the beginning? Because I mean, it's not just these legacy customers working with legacy providers. It's across the whole this whole industry is kind of arcane. And so we would get yes, if from, and we would always get a yes, but yeah, 99, 95 to 99% of the time it was something you could do or didn't, wouldn't do. We had we had smart people, great early sales, entrepreneurial sales, and on every entrepreneur Neil needs an entrepreneurial sales person,. Usually it's the entrepreneur themselves. But you got to have that.