How Do You Find More Clients in Your Market?

Do you really understand who is your customer? What is the job to be done? Do you know what they're problem is? And how do you create look alikes, avatars? Customer journey. How can you get more people in that same journey? So if this client bought us for this reason, how can we find more clients in that space? I think as marketers were probably right brained, where strong communicators were very creative. We liked to create email templetes and web sights and viral campaigns. No such thing as a viral campaign, of course. But i think we have to be more thoughtful around are we listening enough?