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Subscription Optimization & Pricing Strategy

App Marketing by App Masters

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How to Incentivize Referrals for Subscriptions

Krishna: Any viable method to incentivize referrals for subscriptions, particularly when the only available option is a subscription plan. For each referred friend, they are getting some amount of our virtual coins. Krishna: We didn't actually put any efforts to, you know, scale it, but in the skin that we have at this moment, it's working. The last thing I'll cover before hitting the app audits is you discovered a an ASO thing, a B testing, some stuff with your app icon that you've seen some success with.

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