Marketecture Feed Drop: Podcast Ad Tech for Dummies
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The iab only governs the hosting platforms and the publishers. It really has no teeth when it comes to asking those players to come be certified or participate in any sort of standards they definitely let us down on that. While apple and spotify and I believe Amazon and Google all have logins in their dashboard that show you app actions a lot of it's aggregated, not easy to apply to specific episodes. You can't even set up a direct export from that to your hosting platform for your hosting platform to model off of.
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