2min chapter

Social Media Marketing Podcast cover image

Instagram Stories Ads: What Marketers Need to Know

Social Media Marketing Podcast

CHAPTER

How to Target People Who Are Watching Your Stories

The targeting is going to be the same as what you have in Facebook. They haven't broken out separate things specifically for stories yet. It's just lumped under the Instagram umbrella. But at the rate they're growing, I think it's going to be a standalone thing that you can target.

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