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Effectively convert in sales content (without killing growth)

Video Creators

CHAPTER

What Makes Up a Great Sales Video?

For me, what first comes to mind if we're talking about a sales video is trying to get the viewer to take an action and do something. So in order to do that, what makes up a great sales video begins with our favorite nemesis. And so I think in most creators cases, that would be title and thumbnail. You're gonna choose a topic that solves a problem or addresses a specific need, and then you're gonna position whatever you are pitching.

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