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Identifying Business Potential: Kanyi Maqubela

Creative Confidence Podcast

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Is There a Market That's Uncertain?

How have you either helped or seen other founders feel their way forward to articulate a market that might be a little bit vague? Part of why it's a great question is the other leg of the stool, so to speak, is the founder. Some founders who have sufficiently compelling qualities about them can actually engender a sense of inevitability about a market.

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