3min chapter

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#904 - Rory Sutherland - The Secret Weapons Of Marketing Psychology

Modern Wisdom

CHAPTER

Intro

This chapter explores the challenges companies encounter in getting employees back to the office post-lockdown, with a focus on contrasting occupancy rates between the UK and North America. It discusses the balance between in-person collaboration and flexible work preferences, along with cultural differences in presenteeism and the effects of geographic dispersion on attendance.

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