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312: Storytelling is Our Obligation to the Next Generation with Lisa McGuire

You Are The Brand

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The Purpose of a Story

The purpose of a story is to give you questions to think upon, says alisa mcireis. Alisa: I don't want to be just told what to do. We all know that's really important in building a personal brand. And i'm re watching the entire series right now because i'm confronting these questions  very differently now than i did when i was 16.

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