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Bad News is Good News

The Compound and Friends

CHAPTER

Indexing - What Is It All About?

In 2009, I think in 2009, you had to choose your adventure from there. You're seeing the crash and then the rebound 2010, 2011, 2012. The flows into Black Rock and Vanguard are enormous. And they're enormous because exactly what she was just talking about, that behavioral investment gave a booth to indexing. That's really what gave it enormous boost to the business.

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