Apple's Vision Pro: The Next Big Thing

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The Vision Pro is what they have kind of landed on as what they see as the future of computing. And it's not just kind of a home pod thing that they put out there. They're actually kind of staking a lot on this and making it seem like this is something that we believe is the next big thing. It's going to make a really big difference to the way that people use computing. But yeah, in ways it does kind of feel like things that worked about the iPhone when you would pick it up for the first time.

Paris Marx is joined by Brian Merchant to discuss the vision of the future of computing offered by Apple’s Vision Pro headset and why it should be resisted.

Brian Merchant is the technology columnist at the LA Times. He’s also the author of The One Device: The Secret History of the iPhone and Blood in the Machine: The Origins of the Rebellion Against Big Tech. Follow Brian on Twitter at @bcmerchant.

Tech Won’t Save Us offers a critical perspective on tech, its worldview, and wider society with the goal of inspiring people to demand better tech and a better world. Follow the podcast (@techwontsaveus) and host Paris Marx (@parismarx) on Twitter, and support the show on Patreon.

The podcast is produced by Eric Wickham and part of the Harbinger Media Network.

Also mentioned in this episode:

Paris will be in Edmonton, Alberta on June 24. More info here.
Brian wrote a column about the Apple Vision Pro for the LA Times, and another about Uber drivers in California getting payouts.
Paris also wrote about why Apple Vision Pro should be ridiculed for Disconnect.
David Karpf called virtual reality the “rich white kid of technology.”
Meta employees are not working in the metaverse.
Mark Gurman reported on the internal division at Apple over whether to release the Vision Pro in its current form.

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